Surveys are static and constrained which means that everyone on your team gets the same fixed questions, and answers have to fit into a pre-determined format (e.g. short answer, multiple choice). leep is conversational and responsive which means it asks an initial question and will ask relevant follow up questions to dig deeper if your team wants to share more.
In research comparing conversational formats with standard survey forms, the conversational version pulled 39% more information, 41% longer responses, and more than double the completion rate (Xiao et al., 2020).
Surveys also require you to send questions to participants, chase them for responses and spend time coding or interpreting the data they provided. leep does all three things for you every day and delivers you front-line intelligence instantly.
